digital twinsTechnologyWhat brands should know before hiring a digital celebrityBy Yiwen LuJuly 2, 2024TechnologySki lifts and instant resale: New ways to use digital IDsBy Maghan McDowellJanuary 30, 2024TechnologyBalenciaga is giving its clothes their own exclusive soundtrackBy Maghan McDowellNovember 20, 2023TechnologyInside Chalhoub Group’s Web3 sneaker brand launchBy Madeleine SchulzMarch 20, 2023TechnologyAlo Yoga rolls out digital twins to accompany its premium ski collectionBy Madeleine SchulzFebruary 1, 2023TechnologyGivenchy launches phygital NFT collection as part of Bstroy collabBy Madeleine SchulzNovember 18, 2022TechnologyA digital Carolina Herrera gown just sold for $5,000 on RobloxBy Maghan McDowellSeptember 20, 2022TechnologyFashion’s next metaverse opportunity: Turning real models into digital avatarsBy Madeleine SchulzSeptember 7, 2022FashionVault it, wear it or resell it? Inside Gmoney’s luxury label launchBy Maghan McDowellAugust 15, 2022TechnologyPuma makes big Web3 push as sports brands go all-in on the metaverseBy Maghan McDowellJune 24, 2022TechnologyWhat teen brands can teach us about fashion in the metaverseBy Maghan McDowellJune 14, 2022TechnologyFashion’s next NFT play: Twinning digital NFTs to physical itemsBy Maghan McDowellJune 7, 2022