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Read the Vogue Business Index: Winter 2023/24
Technology
A year of generative AI and phygital drops: How did Gucci differentiate?
Fashion shows in virtual worlds, digital exhibits and NFTs help Gucci defend the top position for innovation in the Vogue Business Index.
Fashion
Chanel leads consumer sentiment as Gucci rises amid luxury downturn
Amid the economic backdrop, perception of brand status begins to suffer while investment items remain steady in their appeal, per the Vogue Business Index.
Technology
The tactics leading luxury brand success in the digital space
With Dior keeping hold of its top spot, a new generation of creative talent is increasing digital engagement for Gucci, Louis Vuitton, Burberry and Bottega Veneta.
Retail
Gucci, Dior and Burberry battle for omnichannel top spot
With competition tight in the omnichannel pillar, AI clienteling and improved traceability offer differentiation in the Vogue Business Index.
Sustainability
Kering Group steams ahead of rivals in sustainability
Commitment to emissions intensity targets and a living wage for supply chain workers puts Bottega Veneta, Gucci, Balenciaga, Alexander McQueen and Saint Laurent ahead of the curve.
Economic headwinds and reduced consumer spending in the second half of 2023 began to have a tangible effect on the luxury industry, hurting the bottom line for luxury brands. Kering and Ferragamo witnessed reduced sales in the third quarter of 2023, while challenges at luxury e-tailers Matchesfashion and Farfetch saw acquisitions from Frasers Group and Coupang, respectively.
